Unleash your people

Keynotes that empower leaders and teams to build better using Business As Usual 

Looking to the past to solve the future won’t help us achieve the extraordinary.

What sets leading organizations apart isn’t Business as Usual…

It’s Business as Usual 

Jim Massey has unleashed countless people to create the unexpected at some of the world’s most trusted companies.

Trusted by
AstraZeneca
Zai Lab
United Healthcare
SXSW
SCCE
NGLCC
BSR
CPHI
Mensa

As a global executive and thought leader on business, leadership, trust, sustainability, and ethics, Jim understands what it takes for organizations to break free from what was to build what’s next.

His keynote talks inspire leaders and teams to dismantle the built systems (BS) that limit how they operate, so they can adapt faster and power purposeful change.

KEYNOTE 1

Business As Usual : Unleash Your People to Deliver Groundbreaking Results

In a world where change is the new constant, organizations must create processes, practices, and cultures that activate employees to meet the needs of customers, communities, and investors in real time.

In this talk, Jim explains how leveraging Business Asual  Us powers your people to create what’s next.

Audiences will learn how to:

  • Apply the Business As Usual  model to take inspired action
  • Bridge the gap between stakeholder needs and business imperatives
  • Drive strategic alignment and full-on activation throughout an organization, where everyone does their part to deliver
  • Influence change by unleashing their full potential

KEYNOTE 2

Putting the I in Team: Finding Where You Make an Impact

Values drive behavior, which drives culture.

In this empowering keynote session, Jim shares actionable insights to improve how teams collaborate, perform, and reach new heights.

He leaves audience members with actionable ways to “Find the I in team”, so they understand the role they play in transforming themselves to transform their teams to transform the world.

Audiences will learn how to:

  • Enhance how they collaborate, excel, and achieve unthinkable outcomes
  • Trust their personal power to cause change for good
  • Lead in a way that fosters commitment, enthusiasm, and results
  • Unleash their potential to perform at their best

KEYNOTE 3

Trust in Action:
The Leader’s Guide to Act Right Now

We throw the word trust around as if there’s a shared definition, but there isn’t. Nine out of 10 people believe trust is simply doing what you say you will, but there are two other elements to consider.

In this keynote talk, Jim shares ways to identify when one of those key elements is missing, empowers leaders and employees to know what to do when it is, and reminds everyone everything always comes back to trust.

Audiences will learn how to:

  • Know when trust is missing, and apply the can-care-do model to build it fast
  • Take bold action based on what they know and what they’re truly capable of
  • Identify how trust shows up at the self, team, and systems levels
  • Transform themselves to transform their teams to transform the world

About Jim

For more than two decades, Jim Massey has used his Business As Usual  model to unleash those around him to create the first, the next, and the impossible.

With a career that spans over 25 years and six continents, he is considered one of the world’s leading strategic practitioners. An internationally respected thought leader on trust, sustainability, and ethics, his vision is always to build our next through industry-leading change.

Jim has used Business as Usual  to drive numerous groundbreaking initiatives over the years—leading teams to transform the healthcare landscape, take action on climate change, achieve leadership and pay equity, and much more.

At 25, he joined Johnson & Johnson, one of the world’s most trusted companies, as one of its youngest marketers. Leveraging the Business As Usual ™ model, he sparked a cultural shift that propelled one of the organization’s fastest commercial launches in its history.

In just a year at AstraZeneca, he developed a cutting-edge compliance program that enabled the business to respond in real-time to new business opportunities. This pioneering work earned him recognition as one of Compliance Week Magazine’s 2019 Top Minds.

With no environmental background, he empowered his teams to lay the groundwork for one of the boldest environmental programs in the world—now recognized as the global standard for achieving Net Zero.

Jim is driven by the belief that humans create systems to make sense out of chaos—but there are times when those systems don’t work.

Business as Usual  frees us from those systems, so we can unleash our full potential. It’s a story of tomorrow, where trust shapes a better future, and we take bold leaps into the unknown, together.

Jim Massey
Trust in Action

What does it take to change the world? You putting trust in action.

Trust in Action: A Leader’s Guide to Act. Right. Now. is a powerful guide for business leaders who want to build a business that makes an impact beyond profits.

In a world where society is rapidly losing trust in our systems and institutions, it is our business leaders who must step up and lead the way. It all begins with trust.

This book will show you:

  • How to take action where you will have the greatest impact
  • A breakthrough, proven trust model for sparking action
  • What it looks like to drive positive change in any organization
  • Actionable, repeatable approaches for working with teams to tackle today’s toughest problems

Jim’s book is a powerful guide for business leaders who want to build a business that makes an impact beyond profits.